For this project I chose the issue of cyber addiction upon the youth. The goal of this project is to create awareness of how young people are addicted to their phones and any form of social media. The message that is being portrayed is to bring out your inner hippy, meaning to try be more like a hippy and go back to the basics of the world like interaction with other people and enjoying nature like a real hippy would. 

The poster can be placed on school walls, as this would be the best place to capture my young target audience. The poster not only brings awareness, but it also gives tips on how to fight cyber addiction. The message is clearly put with the big illustration that symbolises cyber addiction in a creative and fun way.

The selfie filter can be used on social media to remind your friends to "take a moment", meaning take a moment of your phone. So, when your friends scroll through social media and see the filter it will give them an instant reminder.